2026 Smart Restaurant Guide (LCD)

Dab tsi yog Menu Board tiag tiag?

Yog tias koj tseem siv cov ntawv luam tawm PVC cov ntawv qhia zaub mov -ua lag luam nrog lub khw muag khoom txhua zaus koj hloov tus nqi, tos ob lossis peb hnub, poob ob peb puas bucks - tej zaum koj tsis tau xav txog lo lus nug no tiag tiag. Tab sis thaum koj tus neeg sib tw ua ob npaug ntawm qhov loj ntawm lawv cov duab kos npe thaum noj su maj, pib- hloov tus nqi mus rau combo deals, thiab ua muag- tawm cov khoom ploj ntawm qhov screen hauv peb vib nas this? Qhov ntawd yog thaum nws hits koj: qhov screen tsis yog kho kom zoo nkauj. Nws yog qhov txuas ntxiv ntawm daim ntawv sau nyiaj ntsuab.

Peb tau pom txoj hauv kev ntau tus tswv tsev noj mov poob kaum tawm txhiab ntawm kev teeb tsa digital, tsuas yog nrhiav lawv cov neeg ua haujlwm tseem hloov kho cov ntsiab lus hauv ib xyoos tom qab- feem ntau yog qhov projector kim uas khiav PowerPoint. Peb kuj tau pom cov uas tau txiav txim siab los ntawm - tib txoj kev taug ko taw, tab sis lawv qhov nruab nrab daim pib yog 8% mus rau 12% siab dua.

Kab lus no tawg raws nraim qhov qhov sib txawv ntawd los ntawm.

"Smart" txhais li cas tiag? Cov neeg feem coob tau txais qhov yuam kev no

Cia peb daws cov lus nug uas ua rau muaj neeg coob coob: Puas muaj cov ntxaij vab tshaus digital ua rau kuv "tsev noj mov ntse"?

Tsis yog.

Ntawm no yog qhov khoom - ib qho screen standalone digital yog qhov pib tsuas yog TV kim. Nco ntsoov, nws zoo dua li daim ntawv qhia zaub mov thiab swapping dluab yooj yim dua, tab sis qhov ntawd yog ib lab mais ntawm "ntse."

Yog li dab tsi tiag tiag?

Nws yog thaum koj lub kaw lus sib tham.

Ntawm no yog ib qho piv txwv: Koj chav ua noj nyuam qhuav tshaj tawm tias koj tsuas muaj cov khoom xyaw txaus rau 15 qhov kev txiav txim ntxiv ntawm Kung Pao Chicken. Tsis pub dhau peb vib nas this, cov ntaub ntawv ntawd tsoo cov ntawv qhia zaub mov nyob rau pem hauv ntej - qhov screen cia li tsoo Kung Pao los ntawm qhov chaw tshwj xeeb thiab sib pauv hauv General Tso's. Tib lub sijhawm, koj lub POS paub cov khoom muag nruj thiab pib ua rau cov servers pom zoo rau lwm txoj hauv kev. Thaum kawg nws muag tawm? Cov zaub mov tsuas yog ploj ntawm qhov screen. Cov neeg muas zaub yeej tsis xaj ib yam dab tsi tsuas yog hnov ​​"thov txim, peb tawm."

Tag nrho cov txheej txheem tshwm sim yam tsis muaj leej twg tsa ntiv tes.

Lwm qhov piv txwv: Nws yog 4 teev tsaus ntuj, thiab lub kaw lus pom nws yog hnub Friday. Raws li peb lub hlis dhau los ntawm cov ntaub ntawv, Friday yav tsaus ntuj muag npias khiav txog 40% siab dua li ib txwm. Yog li lub vijtsam cia li hloov mus rau "TGIF Lub Sijhawm Zoo Siab" lub ntsiab lus, thawb npias thiab appetizer combos mus rau qhov pom pom tshaj plaws. Thaum 9 teev tsaus ntuj, nws twb hloov mus rau lig - hmo ntuj layout.

Qhov ntawd yogntse- nws tsis yog ib qho feature. Nws yog lub paj hlwb.

Thaum peb mus ntsib cov khw noj mov hauv thaj teb, peb pom tias 90% ntawm cov tswv hu ua "digital signage" yog qhov tseeb xwb."offline Island."

Real- rooj plaub hauv ntiaj teb:Ib lub lauj kaub kub tau khiav mus rau hauv qhov xwm txheej txaj muag. Lub tuam txhab tau khiav kev nce qib thiab hloov kho txhua tus nqi ntawm cov ntxaij vab tshaus digital los ntawm lub hauv paus chaw haujlwm. Qhov teeb meem yog, lub kaw lus tsis tau synced nrog lawv cov POS terminals, yog li cov neeg khaws nyiaj tseem tau them tus nqi qub. Thaum kawg ntawm ib pluas su maj, lawv tau racked ntau tshaj 30 cov neeg siv khoom tsis txaus siab thiab yuav tsum tau ua kom tag nrho cov pluas noj. Qhov kev poob deb tshaj qhov lawv tau txuag ntawm cov nqi luam ntawv.

Peb qhov kev xeem litmus yog qhov yooj yim:Nyob rau hauv ib tug tiag tiag ntse system, hloov tshiab yuav tsum yog ib tug"ib-thiab-ua tiav"kev ua. Lub sijhawm koj ntaus "muag" ntawm cov ntawv sau npe, cov ntawv qhia zaub mov, tus kheej - xaj cov duab kiosk, txawm tiasElectronic Shelf Labels (ESL)ntawm lub rooj -txhua yam yuav tsum sync hauv 10 vib nas this. Yog hais tias ib tug neeg tseem yuav tsum tau nce tus ntaiv los ntsaws rau hauv USB stick, lossis qhib lub vev xaib cais los hloov cov duab? Qhov ntawd tsis ntse. Qhov ntawd tsuas yog ua haujlwm ntau dua rau koj cov neeg ua haujlwm.

Txhawm rau ntaus qib no, lub kaw lus yuav tsum txuas yam tsawg kawg ntawm cov khoom no:

• POS data- paub qhov muag, qhov kub, thiab thaum nws muag
• Cov ntaub ntawv khaws tseg- paub dab tsi tseem tshuav thiab dab tsi khiav qis
• Teem caij system- paub yog tias chav ua noj tuaj yeem tuav lub nra hnub no
• Loyalty cov ntaub ntawv- paub qhov tus neeg siv khoom no xaj zaum kawg thiab lawv nyiam dab tsi
• Txawm tias huab cua huab cua- auto- thawb dej txias rau hnub kub, kua zaub kub thaum los nag

Yog tias koj tam sim no "digital menu" xav kom cov neeg ua haujlwm nkag mus rau hauv lub backend thiab hloov pauv manually, nws tsuas yog siv lub zog -cov ntawv xov xwm. Qhov ntawd yog qhov txawv, yooj yim thiab yooj yim.

Qhov no puas ua tau nyiaj tiag? Cia wb mus saib tus lej

Ua ntej peb dhia mus rau hauv thev naus laus zis, cia peb teb cov lus nug txhua tus tswv mob siab rau feem ntau: Kuv puas tuaj yeem rov qab tau qhov kuv muab tso rau hauv?

Tsis muaj fluff- ncaj nraim rau cov ntaub ntawv.

Digital Menu Board cuam tshuam rau cov nyiaj tau los

Cov lej no txhais tau li cas?

Hais tias koj tab tom khiav nrawm- qhov chaw xws li ua 500 daim pib ib hnub ntawm qhov nruab nrab $12. Ib qho 8% pob yog ib qho ntxiv 96 xees rau ib qho kev txiav txim -uas yog $480 ntxiv rau ib hnub, $14,400 ib hlis. Yog tias koj cov cuab yeej siv nyiaj tau txais $ 15K-$ 25K, koj tab tom saib ob- hli them rov qab.

Vim li cas qhov no ua haujlwm?Cov mechanics tsis nyuaj:

Dynamic dluab tau txais kev mloog ntau dua li cov ntawv qhia zaub mov zoo li qub -cov neeg siv khoom pom tias koj xav thawb dab tsi

Combo cov lus qhia tshwm sim raws nraim lub sijhawm thaum lub sijhawm xaj, tsis yog thaum twg tus neeg rau zaub mov nco ntsoov hais txog nws

Txwv tsis pub- lub sij hawm muab kev tsim kho sai- tej yam uas lub cim yas ua tsis tau

Tab sis cia peb khaws nws tiag: cov no yog qhov nruab nrab ntawm kev lag luam. Koj qhov txiaj ntsig tiag tiag nyob ntawm koj cov qauv ntawv qhia zaub mov, cov neeg siv khoom, thiab koj ua tau zoo npaum li cas. Qee qhov chaw ntaus 10% + nqa; lwm tus nruab lub kaw lus, tsis txhob hloov kho cov ntsiab lus, tsis txhob koom nrog lawv cov tshuab, thiab pom cov txiaj ntsig nruab nrab.

Cov cuab yeej nyob ntawd. Txawm hais tias koj siv nws zoo yog lwm zaj dab neeg.

Kev txuag nyiaj ua haujlwm yuav tsim nyog ntau dua li kev muag khoom ntxiv

Ua tiav tham txog kev ua kom tau nyiaj ntau dua. Wb tham txog kev txuag nws.

Ib lub tsev noj mov zoo ib yam - lub tsev noj mov xws li siv sijhawm ntau npaum li cas ntawm kev saib xyuas zaub mov txhua lub lim tiam:

Luam tawm cov ntawv tshaj tawm tshiab thiab cov ntawv qhia zaub mov:1-2 teev

Kev sib koom noj tshais / pluas su / hmo noj mov hloov pauv:15 min/hnub × 7 hnub=1.75 teev

Kev hloov pauv tus nqi thiab 86'd yam khoom:~ 1 teev

Rov qab-thiab- rov qab nrog lub khw luam tawm ntawm kev tsim, pov thawj, kho dua:2+ teev tau tawg mus thoob plaws

Ntxiv nws:6-8 teev ib asthiv.Hauv cov nyiaj ua haujlwm, ntawm $ 15 / teev, uas yog $ 90- $ 120 txhua lub lim tiam. Tsis zoo li ntau? Cia peb ua lej rau ib xyoos:$4,680-$6,240.Tau txais 10 qhov chaw? Qhov ntawd nyob ze$60Knyob rau hauv cov nqi zog.

Nrog rau cov txheej txheem digital, txhua qhov ua tau: nkag mus → xaiv tus qauv → ib qho - nyem tshaj tawm rau txhua qhov chaw.Kaum feeb, ua tiav.

Thiab qhov ntawd tsis txawm suav tus nqi zais:tus nqi yuam kev.

Cov ntawv qhia zaub mov hais tias $ 12, sau npe nqi $ 14-cov neeg siv khoom tsis txaus siab, koj thov txim thiab thim rov qab qhov txawv. Los yog tig nws: ntawv qhia zaub mov hais tias $ 14, sau npe nqi $ 12-koj poob $ 2 ntawm txhua qhov muag thiab tsis paub nws.

Qhov kev ua yuam kev no yog ib yam nkaus nrog kev hloov kho phau ntawv. Thaum koj cov ntawv qhia zaub mov rub tus nqi ncaj qha los ntawm koj lub POS? Tsis muaj ib yam li "tsis sib xws"-lawv siv tib cov ntaub ntawv.

Muaj coob tus neeg overlook lub"Dynamic pricing"muaj peev xwm nkaum hauv qab digital signage.

Kev txuag nyiaj tiag tiag peb ntsuas:Peb tau khiav cov lej rau lub raj tshuaj yej npuas nrog 50 qhov chaw. Siv cov khoom siv teeb pom kev zoo ib txwm siv, txhua lub caij ua zaub mov xa tawm txhais tau tias cov khoom xa tuaj los ntawm cov tuam txhab ntxiv rau hauv - khw muag khoom los pauv lawv tawm - txog $ 200 rau ib lub khw. Plaub lub caij hloov tshiab hauv ib xyoos hla 50 lub khw? Qhov ntawd yog$40,000txhua xyoo.

Qhov tseem ceeb tshaj, cov tshuab digital cia koj uamicro-kev hloov hauv tus nqi.Hnub Tuesday tav su kev muag khoom qeeb? Ib nias los tso tawm "Muas Ib Tau Ib Tug" lossis "50% Tawm Ob Haus Dej" txwv tsis pub- sijhawm tshaj tawm cov duab. Zoo li ntawdtiag -lub sij hawm tebtsav cov khoom lag luam kev txhim kho uas cov ntawv qhia zaub mov yooj yim ntsuas tsis tau - nws yog qhov pom tsis pom cov nqi txuag koj yuav tsis muaj peev xwm xam lwm yam.

Txawv Scenario, txawv cov ntxaij vab tshaus

Kev ua lag luam muaj neeg coob nrog cov kev xaiv tso saib - tus nqi ntau ntawm ob peb puas mus txog kaum txhiab. Xaiv tsis ncaj ncees lawm thiab koj tau txais cov txiaj ntsig tsis muaj zog lossis cov khoom siv tuag hauv lub hlis. Nov yog qhov ua haujlwm nyob qhov twg.

Fast-Casual Menu Phab Ntsa - Kev Lag Luam LCD Zaub

Qhov no yog qhov teeb meem tshaj plaws: 3-5 cov ntxaij vab tshaus mounted saum lub txee, looping los ntawm menus, combos, thiab promos.

Cov ntsiab lus tseem ceeb:

Brightness: tsawg kawg yog 500 nits- Cov neeg siv TVs khiav 250-350 nits, uas zoo li ntxuav tawm hauv qab lub tsev noj mov teeb pom kev zoo

Kev lag luam - qib lifespan: 50, 000+ teev- ntawm 16 teev / hnub ua haujlwm, uas yog 8+ xyoo; Cov neeg siv TV yuav tsis kav ob

Kub kam rau ua- tsav-thru windows xav tau cov khoom ntsuas rau -4℃F txog 122℃F ua haujlwm

Nqe siv:A 3-kev teeb tsa lub vijtsam (cov ntxaij vab tshaus, media player, mounting hardware) hauv qib lag luam ua haujlwm hnyav$2,500-$5,000.

Kuv tau pom cov tswv sim txuag nyiaj los ntawm kev dai cov neeg siv khoom TV. Hauv ib xyoos, teeb meem pib. Qhov screen yog thawj yam uas cov neeg siv khoom pom thaum lawv taug kev hauv - nws tsis yog qhov chaw koj txiav cov ces kaum.

Txoj Kev -Tom Windows - Pob tshab LED

Yog tias koj lub khw muaj cov iav loj loj, qhov no yog cov vaj tsev zoo tshaj plaws. Txoj hauv kev ib txwm muaj yog cov ntawv tshaj tawm thiab cov thawv teeb pom kev zoo- thaiv qhov pom hauv, mob hloov tawm.

Pob tshab LEDtuaj yeem tso saib cov ntsiab lus dynamic yam tsis thaiv lub teeb ntuj lossis pom cov kab. Thaum nruab hnub, cov neeg sab nraud tuaj yeem pom koj sab hauv kom pom tseeb thaum koj qhov kev tshaj tawm thiab kos npe cov tais diav tseem pom ntawm qhov screen.

Cov nqi no 2-3x ntau dua li cov qauv LED, tab sis rau qhov chaw nyob ntawm ko taw tsheb, qhov "thawj lub tswv yim" tus nqi ntawm lub qhov rais yog qhov nyuaj los hloov lwm txoj kev.

Qhov zoo tshaj plaws rau:Bubble tshuaj yej khw, cov khoom noj qab zib, txoj kev - ntsib cov khw noj mov kub

Buffet/Grab-thiab- Mus Tshooj - Electronic Shelf Labels (ESL)

Tej zaum koj tau pom cov me me e-cov ntxaij lim dej hauv cov khw muag khoom noj uas qhia cov nqi. Lawv ua haujlwm zoo hauv kev pabcuam zaub mov, tshwj xeeb tshaj yog:

Buffet chaw nres tsheb

Nqa-thiab- mus rau qhov chaw npaj zaub mov

Bakery Display Case

ESL qhov zoo: ultra-kev siv hluav taws xob tsawg (ib lub roj teeb siv tau 5-7 xyoo), ua kom pom tseeb hauv txhua qhov teeb pom kev zoo, hloov tshiab wireless kiag li. Thaum lub hauv paus system hloov tus nqi, txhua daim ntawv lo syncs hauv vib nas this.

Rau cov xwm txheej uas xav tau cov ntaub ntawv ua xua, suav calorie, thiab lwm yam, qhov no ntaus ntawv sau los yog luam tawm ib mais.

Back of House - Chav Ua Noj Zaub Systems (KDS)

Qhov no tsis ntsib cov neeg siv khoom ncaj qha, tab sis muaj kev cuam tshuam loj heev rau lub sijhawm pib.

Teeb meem nrog ib txwm siv daim pib tshuab luam ntawv:

Daim ntawv tau ntub, greasy, nyeem tsis tau

Peak teev=roob ntawm daim pib ntawm lub tshuab luam ntawv, cov xaj tshiab faus rau hauv cov qub

Tsis muaj txoj hauv kev los taug qab lub sijhawm ua noj rau ib lub tais

Cov khoom siv hauv chav ua noj qhia cov ntawv xaj hluav taws xob hauv hluav taws xob- ua zaub mov tiav, kais "ua tiav," system pib-timestamps thiab queues rau daim pib tom ntej. Cov thawj coj tuaj yeem pom lub sijhawm ua tiav qhov nruab nrab ntawm ib lub tais hauv qab, tam sim ntawd pom qhov twg tsis muaj dab tsi tshwm sim.

Cov txheej txheem xaiv rau cov ntxaij vab tshaus no:Kev tiv thaiv IP65-yuav tsum tuav roj, ncu, kub kub. Kev pom zoo ntawm kev sib tham: lub cev lub cev tuav hla lub touchscreens, txij li cov kws ua zaub mov ob txhais tes tau ntub tas li los yog npog hauv cov khoom xyaw.

Peb niaj hnub tau nug: "Vim li cas kuv tsis tuaj yeem yuav ib lub TV pheej yig los ntawm Best Buy thiab mount nws?"

Tiag tiag -lub ntiaj teb ciaj sia phau ntawv qhia:

Cov tsev noj mov ib puag ncig yog lim hiam ntawm electronics.

Roj thiab tshav kub dissipation:Cov neeg siv TV vents feem ntau tig mus rau sab saud. Roj vapor nkag mus, condenses thaum chav tsev txias, luv tawm lub motherboard. Cov khoom lag luam (xws li pebKiosk series) siv kev lag luam -qib kaw tsim thiab siab -temp rated capacitors.

Xim raug thiab xiav lub teeb:Cov neeg siv TV ntau dua - cov xim saturate kom zoo li "vivid" hauv chav ua yeeb yam-koj cov nqaij nyug xaus zoo li nqaij npuas ntawm lub vijtsam, ua rau mob plab hnyav heev. Cov khoom lag luam txhawb nqa cov xim calibration meej yog li qhov koj pom yog qhov koj tau txais.

Lub luag haujlwm voj voog:Cov neeg siv TV tau tsim los rau 4-6 teev siv txhua hnub. Cov khw noj mov ua haujlwm 12-16 teev ntawm kev ua haujlwm hnyav. Peb tau pom ntau dhau qhov kub hnyiab thiab duab ntxoov ntxoo los ntawm cov neeg siv khoom. Tag nrho tus nqi ntawm kev yuav ob zaug xaus yog ntau dua li kev lag luam txij thaum pib.

Los ntawm Kev Txiav Txim Siab mus- Nyob: Lub Sij Hawm Tiag Tiag

Ntau tus neeg tsis pom zoo rau qhov nyuaj ntawm cov phiaj xwm digital signage. Qhov no tsis yog "yuav qee cov ntxaij vab tshaus thiab dai lawv"-network, hluav taws xob, cov ntsiab lus, kev cob qhia- ib qho ntawm cov no tuaj yeem ua rau qeeb.

Rau cov khoom lag luam ib txwm muaj nrog 5-10 qhov chaw, ntawm no yog li cas lub sij hawm feem ntau tawg:

Lub Limtiam 1-3: Kev Tshawb Fawb Hauv Chaw

Txhua qhov chaw lub vaj huam sib luag hluav taws xob puas tuaj yeem tuav lub nra? Cov khw qub yuav xav tau kev hloov kho vaj huam sib luag

Qhov kev pab cuam network zoo li cas? Cov ntxaij vab tshaus yuav tsum tau ruaj khov upstream bandwidth

Puas yog qhov chaw mounting tso cai rau drilling? Qee lub khw muaj kev txwv

Environmental yam: ncaj qha tshav ntuj? Siab- thaj chaw tshav kub?

Lub Limtiam 4-7: Kev Tsim Kho

Cov ntsiab lus zoo: Dab tsi mus ntawm txhua qhov screen? Lub sij hawm tig?

Kev xaiv kho vajtse: Cov qauv tshuaj ntsuam twg raws li ib puag ncig?

Kev sib koom ua ke: Qhov no txuas rau koj POS uas twb muaj lawm li cas?

Cov ntsiab lus creation: Templates, khoom muaj nqis, animation production

Lub Limtiam 8-13: Kev Muag Khoom & Kev Xeem

Cov khoom xaj thiab xa khoom (cov khoom lag luam feem ntau muaj 2-4 lub lis piam ua ntej)

Kev sim sab hauv: Simulate ib puag ncig hauv khw hauv -chaw ua haujlwm, khiav los ntawm kev ua haujlwm puv ntoob

Pilot xa tawm: Nruab hauv 1-2 qhov chaw ua ntej, saib xyuas cov teeb meem

Lub Limtiam 14-17: Kev Tshaj Tawm Tag Nrho

Teem sijhawm batch installation (1-2 hnub rau ib qho chaw)

Kev cob qhia cov neeg ua haujlwm: Yuav siv lub backend li cas? Kev tu txhua hnub zoo li cas?

Kev them nyiaj yug handoff: Koj hu leej twg thaum muaj qee yam tawg?

Lub lim tiam 18+: Kev ua kom zoo ntxiv mus

A/B kuaj cov ntsiab lus sib txawv

Txheeb xyuas cov ntaub ntawv muag khoom, kho cov tswv yim pom zoo

Hloov kho cov tsev qiv ntawv cov ntsiab lus rau lub caij nyoog thiab kev tshaj tawm

Qhov twg tej yaam num feem ntau mus rau sab?

Teeb meem hluav taws xob- Ntau qhov chaw qub tau txuas rau lawv qhov qub thauj khoom. Ntxiv ob peb lub vijtsam thiab koj tuaj yeem tshuab lub voj voog. Nco qhov no hauv ua ntej- ua haujlwm thiab koj tab tom saib ob lub lis piam ntxiv rau kev hloov kho hluav taws xob.

Tsis ruaj tsis khov network- Yog tias koj siv lub khw muag khoom sib koom WiFi, cov ntxaij vab tshaus yuav poob kev sib txuas thaum cov neeg siv khoom nrawm. Pom zoo ua haujlwm siab hardwired ethernet rau qhov system signage.

Cov ntsiab lus khoob- Kho vajtse nce, tab sis tsis muaj cov khoom txaus npaj los tso tawm. Nkaum qhia cov ntxaij vab tshaus default thaum koj tos. Kev tsim cov ntsiab lus yuav tsum tau ua tib yam rau kev yuav khoom kho vajtse, tsis yog tom qab kev teeb tsa.

Nyiaj mus qhov twg? Ib lub rooj tawg nws

Thaum saib cov quotes, ntau tus neeg tsuas pom cov nqi kho vajtse thiab xav tias "qhov ntawd kim?" los yog "qhov no pheej yig dua." Tab sis kho vajtse tsuas yog qhov kawg ntawm cov dej khov.

Cia peb rhuav tshem tus nqi tag nrho rau qhov nrawm nrawm- qhov chaw tsis tu ncua (3 lub npov zaub mov + 2 chav ua noj zaub + 1 npo npo):

Ib Xyoo Kev nqis peev

Cov Nqi Txhua Xyoo Tseem Ceeb

Muab tso rau hauv qhov kev xav:Kev nqis peev ib xyoos yog kwv yees li 2-4 lub hlis ntawm tus neeg ua haujlwm puv sijhawm. Cov nqi them txhua xyoo tom qab ntawd? Hais txog ib lub hlis cov nyiaj hli.

Cov nyiaj rov qab -8%-12% nruab nrab daim pib nce-yog tias koj cov nyiaj tau los txhua hli yog $100K+, qhov ntawd yog$8K-$12K ntxiv rau ib hlis. Koj tab tom saib 2-4 lub hlis them rov qab.

Daim duab puv rau 10-Chain Chaw

Ntawm 6 cov ntxaij vab tshaus hauv ib qhov chaw, ib xyoo tag nrho cov peev txheej khiav kwv yees li$130K-$180K, nrog kev ua haujlwm tsis tu ncua txhua xyoo nyob ib puag ncig$38K-$65K.

Lub upside? Yog tias txhua qhov chaw nruab nrab $ 5K cov nyiaj tau los txhua hnub, 8% nqa txhais tau tias $ 400 / qhov chaw / hnub. Hla 10 qhov chaw rau ib xyoos, uas yog$1.46 labhauv cov nyiaj tau los ntxiv.

Txawm tias txiav ib nrab ntawm -koj tseem tab tom saib $700K+ tawm tsam kev nqis peev uas qis dua $200K. Cov lej ua haujlwm.

Tom ntej no yog dab tsi? Trends Worth Saib

Qhov chaw digital signage tau hloov zuj zus sai. Ob peb cov lus qhia twb tau tsiv los ntawm lab mus rau qhov tiag -kev xa tawm thoob ntiaj teb:

AI-Powed Content Optimization

Tsis xav tias "qhov kev teeb tsa no puas ua haujlwm?" los yog "cov duab no puas nyiam neeg?" Lub kaw lus khiav A/B kuaj nws tus kheej-ntau ntau qhov kev hloov pauv hauv ib hnub- ces cia li khaws txhua yam uas ua rau tus lej muag zoo tshaj plaws.

Qhov no twb tau muab tso rau ntawm qee lub khw muag khoom loj. Rau cov neeg ywj pheej me me, cov kev daws teeb meem pheej yig yuav yog 1-2 xyoos tawm.

Computer Vision + Dynamic Content

Cov koob yees duab txheeb xyuas leej twg nyob hauv kab -cov tub ntxhais hluas? Tsev neeg nrog me nyuam? Ob peb hnub nyob rau ib hnub? Tsis yog science ntawv tseeb- the tech is mature. Qhov kev sib tw yog kev ua raws li kev ceev ntiag tug. Feem ntau cov kev daws teeb meem tam sim no tsuas yog ua "ko taw tsheb suav" thiab "kev kwv yees dav dav" yam tsis tau khaws cov ntaub ntawv ntawm lub ntsej muag.

Suab Ordering + Screen Integration

Cov neeg siv khoom hais lus rau hauv lub mic, lub vijtsam qhia txog cov txiaj ntsig kev lees paub thiab qhia txog kev ua khub hauv lub sijhawm tiag tiag -. Twb tau tsav tsheb hauv tsav- dhau ntawm qhov xwm txheej, txiav lub sijhawm txiav txim siab thiab txo qis kev sib txuas lus.

Tau ntsib tag nrho cov kev xaiv thev naus laus zis tshiab, peb cov lus qhia yog:tsom rau "tus nqi txo thiab kev ua haujlwm" ua ntej "wow factor."

Qhov tseem ceeb tshaj plaws nqis peev rau tam sim no yog"end-to-end digitization."Ntau tus tswv xavElectronic Shelf Labels (ESL)tsuas yog rau cov khw muag khoom loj xwb, tab sis lawv yog cov paub tab tshaj plaws "pob zeb diamond" rau buffet thiab bakeries. Lawv tsis tsuas yog qhia tus nqi xwb-lawv tuaj yeem tso saib cov seem hauv qhov tiag- lub sijhawm, cov lus ceeb toom tsis haum, thiab cov neeg siv khoom tseem tuaj yeem luam theej duab QR code los saib cov yeeb yaj kiab txog cov zaub mov. Qhov zoo ntawm lub voj kaw ntawm qhov screen mus rau qhov kawg yog dab tsi yuav yeej koj daim pib ntau dua hauv peb lub xyoos tom ntej.

Kev xav zaum kawg

Digital signage tsis yog qhov siab -tech magic trick. Nws yog ib qho cuab yeej.

Siv nws zoo, thiab nws txuag koj lub sijhawm, nqa koj daim pib, txiav qhov yuam kev, thiab ua rau koj txoj haujlwm ntse dua. Siv nws tsis zoo, thiab nws tsuas yog siv nyiaj xwb - khoom siv ntau dua los tswj.

Dab tsi ua rau qhov txawv? Tsis kim npaum li cas koj cov ntxaij vab tshaus. Nws puas yog qhov screen tiag tiagtxuas nrog koj lub lag luam- txuas nrog koj POS, txuas nrog koj cov khoom muag, txuas nrog koj cov neeg siv khoom txiav txim siab- ua lub sijhawm.

Yog tias koj tseem tab tom khiav cov ntawv qhia zaub mov zoo li qub, rov luam dua txhua zaus koj hloov tus nqi -

Koj tawm ntawm 8% ntawm lub rooj. Txhua hnub.

Cov ntaub ntawv qhov chaw: QSR Magazine Digital Signage Report 2023, National Restaurant Association Technology Research 2024, Digital Signage Federation Restaurant Industry Analysis 2024. Cov txiaj ntsig tiag tiag sib txawv raws li lub tsev noj mov hom, kev ua tiav zoo, thiab kev ua lag luam.